Into the Pit of Black Hat SEO

Over the last several years I’ve seen different types of websites come and go. You might recall the era when auto-generated indexes dominated Google’s search results for a short time until Google figured out a way to delist them. More recently I’ve noticed blog sites that have content that’s been obviously scraped from legitimate websites [...]

Big Media talks about your competitor? Great!

Here’s the scenario. NYTimes.com has a big story on the economy and how people are trading their favorite brands for more price-conscious choices. They mention your competitors, several in fact, but not yours. A missed opportunity? Not necessarily.

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